Jason.Pro
By day, I’m the marketing and communications manager for a consulting firm that guides utilities through enterprise software projects.
Huh?
Translation … I’m a real-life marketer that must contend daily with the marketing challenges common to small- and mid-sized businesses.
By nights and weekends, I write about the topics that I live during the day, which probably makes me some sort of marketing guru geek.
A few other quick facts:
- I’ve vowed to no longer use Apple for illustrations in my marketing or business articles. They’re great. I get it. I bleed aluminum and named my sons Steve and Woz. But it’s unoriginal.
- I believe great marketing is built on derivatives of selfless love. (aw)
- I take my work very seriously. I don’t take myself too seriously.
Just Jason
I’m a husband and father—which reinforces daily the value of relationships and communication.
I consume large quantities of Lifehacker, Makezine and YouTube survival videos (for my inner post-apocalyptic survivalist).
A native of the Carolinas, and I love the institutions of my homeland: barbecue, bluegrass, beaches and the Blue Ridge. I’m also a fan of alliteration.
Disclaimer (’cause I gotta)
Much of the content on this site is inspired by my real life experiences as a marketing manager and communications professional. However, jasonferster.com is in no way affiliated with any employer or client of myself, Jason Ferster, and the opinions and positions expressed in this site’s content are solely mine or those of guest contributors. Oh, and you may not sue me for any decisions you make based on what you read on this site. The full legal disclaimer for JasonFerster.com is available here.